Design and development of the most popular anti-co

  • Detail

Design and development of anti-counterfeiting packaging

with the development of anti-counterfeiting technology and the increasing requirements of users for anti-counterfeiting packaging, anti-counterfeiting packaging has become a more and more topic discussed by packaging enterprises and packaging users. The market demand has stimulated the technological progress of packaging anti-counterfeiting, and also enabled packaging manufacturing enterprises to continuously develop new products, and actively cooperate with professional anti-counterfeiting enterprises to meet the requirements of enterprise packaging personalization

I. packaging now take the NJ (1) 00B change experimental machine of Jinan new era assay instrument Co., Ltd. as an example to illustrate that the structure and working principle of the experimental machine are changed. The anti-counterfeiting packaging is changing from the original "paste" (with anti-counterfeiting logo) to the anti-counterfeiting printing of packaging materials and packaging design. The current packaging anti-counterfeiting methods mainly include:

1. add anti-counterfeiting labels on the packaging box

the anti-counterfeiting labels on the packaging box include laser holographic anti-counterfeiting labels, anti-counterfeiting labels printed with various anti-counterfeiting inks, fluorescent anti-counterfeiting labels, thermal anti-counterfeiting labels. At the same time, it can produce lightweight laminates with 10% ⑶ 0% higher structural performance than fabric laminates, anti-counterfeiting code labels, etc., almost all of which have anti-counterfeiting functions Labels are applied to packaging

2. add anti-counterfeiting and anti uncovering seal/seal on the packaging box

5. Add anti uncovering seal/seal on the packaging box after the sample is broken, which is also a kind of packaging anti-counterfeiting method, such as the sealing tape of domestic express mail EMS, robust sealing tape, the sealing label of Tsinghua Tongfang computer, the sealing label of the packaging box of China Sports 50Hz lottery issuing equipment, etc

3. laser holographic film is used for packaging outside the packaging box.

laser holographic film of large-scale printed anti-counterfeiting holographic image or general special image is used as packaging material, or is compounded on the paper surface, such as Philips bulb packaging, Unilever Colgate toothpaste, Epson ink cartridge packaging, etc

4. anti counterfeiting of the contents of the packaging box

use anti-counterfeiting warranty card, anti-counterfeiting certificate, anti-counterfeiting customer service card and anti-counterfeiting authorization. Anti counterfeiting instructions, anti counterfeiting installation guide. Anti counterfeiting installation agreement, etc

for example, the watermark paper manual of Lijunsha of Xi'an pharmaceutical factory, the watermark paper manual of Jiaoda onli oral liquid, the software customer service card of whist technology company, the software use authorization of Guanqun Jinchen software company, etc

5. the patented design of the packaging container itself is anti-counterfeiting

for example, the robust cyclone cover and Jiugui Liquor are also designed directly on the bottle body and bottle mouth

II. New packaging anti-counterfeiting technology

the above packaging anti-counterfeiting methods have been basically familiar to the majority of packaging users. Now, only other anti-counterfeiting methods are introduced as follows

1. the packaging materials department uses special or special packaging paper

such as layered dyeing anti-counterfeiting paperboard. This new packaging anti-counterfeiting material is used to dye the internal pulp layer in the process of paperboard manufacturing, and extends the anti-counterfeiting identification function to the internal structure of paperboard by using the tearing and grindability of the paperboard itself. No external printing technology can be imitated, so as to achieve the purpose of anti-counterfeiting

2. the positioning hot stamping holographic image technology or the special marking technology integrated with the packaging material embossing technology shall be used locally on the packaging box; The safe embossing technology of hidden words or graphics

holographic laser hot stamping technology is one of the more safe and novel anti-counterfeiting technologies at present. It has been widely used in the packaging of tobacco, alcohol, cosmetics and drugs. It can also be combined with two-dimensional dynamic shading anti-counterfeiting design and high-precision and high-quality refraction light pattern design. Like the lotus king. Yunyan, Dahongying, Luzhou Daqu and other tobacco and wine packaging, as well as the packaging box of Gankang tablets, have adopted this technology

3. one to one correspondence or mutual decoding of package number and content number anti-counterfeiting technology

the laser coding or random code spraying technology is adopted to personalize the package and content with codes and prevent them from fleeing goods. The authenticity is managed through the computer database. At the same time, the two codes can be the same or there is a corresponding conversion relationship to prevent the reuse of the package. Encrypted barcode or PDF417 QR code technology with database function can also be used. The use of bar code technology meets the requirements of automatic identification and rapid identification of logistics

4. the anti-counterfeiting shading design and security printing technology on the inner surface of the packaging box adopt the single anti-counterfeiting line (plate pattern) design technology and spot color printing anti-counterfeiting patterns. For example, the anti-counterfeiting plate pattern is printed on the inner surface of the packaging box of Lijunsha tablets in Xi'an pharmaceutical factory

adopt disturbing shading safety design technology, and use decoding film to identify the authenticity of packaging. For example, "Weihong" azithromycin tablet packaging of Shijiazhuang Pharmaceutical Group Co., Ltd

5. overall anti-counterfeiting shading security design and security printing technology on the outer surface of small packaging boxes

the so-called anti-counterfeiting shading security design refers to a special design technology that comprehensively utilizes various anti-counterfeiting design elements for creative combination and closely combines with the personality characteristics of packaging users, completely different from commercial design. These anti-counterfeiting design elements mainly include: personalized shading, anti scanning/copy design, newSo flower ball, line relief graphics and text, micro text, latent image technology, secret recording technology, masking technology, line splitting technology, disturbing graphics and text technology, etc

the so-called security printing technology refers to the special printing technology that comprehensively utilizes various printing processes and uses anti-counterfeiting raw materials. Generally, it mainly refers to spot color printing technology and uses various security anti-counterfeiting inks that can meet the anti-counterfeiting design requirements (such as UV fluorescent ink, infrared fluorescent ink, magnetic ink, photochromic ink, light variable ink, phosphorescent ink, etc.)

the combination of security design and commercial design can not only obtain beautiful effect and good visual impact, but also make the conventional forgery means such as electronic color separation/photographic plate making/electronic scanning used in ordinary commercial printing ineffective. For example, the anti-counterfeiting packaging of optical discs printed by British delilai group

anti counterfeiting packaging can not only enable enterprises to curb the proliferation of fake goods, facilitate consumers to identify fake goods, and protect the legitimate interests of enterprises, consumers and middlemen, but also enhance the brand image of enterprises. Product image and company image are playing an increasingly indispensable role

therefore, when selecting anti-counterfeiting technology, enterprises should consider the current counterfeiting situation and future development. While not changing the main anti-counterfeiting design image, they can continuously deepen the reinforcement anti-counterfeiting technical measures and technical content. That is to say, enterprise managers should take anti-counterfeiting and anti-counterfeiting packaging as an indispensable part of commodities and consider them comprehensively and systematically

Copyright © 2011 JIN SHI